Technology allows architects to create precise renderings of their projects. Sometimes it is impossible to distinguish between a photograph and a rendering, but that is the point. Renderings are usually created for design analysis, marketing or presentations and they are a valuable tool to get insight on the project before building it. Before current technology, architects used to draw their renderings by hand, and while this took amazing technical skills and some of those sketches are true works of art, there is nothing like being able to see a construction as if it were a photograph before building it. Renderings allow architects to determine if the details they envisioned are correct or if they can be improved or if it is necessary to remove something. It is easier to create further renderings than tearing down an actual construction site. But renderings are also an excellent marketing resource. Perhaps an architect can appreciate the beauty of a future construction by looking a
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Owning a business comes with great responsibility, but in the process of managing costs and trying to save money, we end up wasting opportunities. Design budgets are often left behind in the business planning, but the difference between success and failure is in the way projects are presented. Architecture firms, whether large or small, need rendering visualization to close deals and in this article, we tell you why. Renderings make you look good. If your architecture firm is small, investing in your image and in the way you present projects can make you look like a bigger firm which is important at the start of your career when your portfolio may not be as impressive. On the other hand, if your firm is large, your customers will be expecting the most professional and aesthetic visual experience technology can provide. While it is true that an architect’s ability is measured by his completed work, it is equally important that they can get investors to come on board to the projects.
You’ve probably read a lot about how renderings are a must in architectural projects and how they are necessary to design and sell them. But where to start when hiring an architectural visualization or 3D rendering studio to visualize your project? You can approach a design studio at any stage of your project, but there are minimum requirements to get the most of your renderings. In this article, we will list the elements that you must have to hire for your rendering. 1. Architectural drawings. This is the most essential thing to have. Most studios can work with 2D or 3D drawings and models whether they’re done in AutoCAD, SketchUp, Revit or Rhino. As a matter of fact, it will be much easier for the design studio to create your renderings if your design is detailed enough. 2. 2D plans, elevations, sections. A 2D plan is the most technical part of the project, it is a drawing on a horizontal plane viewed from above. The elevations are drawings of vertical planes in a vertical represe